
In 1996 Lucy wrote a thesis about search engines while studying at King’s College London, and she hasn’t looked back since. In 1999 Lucy co-founded Neutralize (**).
In October 2007 Neutralize was acquired by the Danish company notabene and in May 2008 the whole group (over 200 employees) re-branded as Guava.
Lucy is now COO of Guava in the UK and is based in the Cornwall office.
Lucy has won a number of business awards and spoken at conferences on the topic of online and search marketing, entrepreneurism and marketing.
A mother of two, Lucy not only leads, organises and represents the company; she’s also responsible for setting its moral, environmental and business standards
Lucy has presented to audiences at: