Director

Director

Edward 'Teddie' Cowell

Teddie heads up the Guava team of enterprise search engine marketers. Introduced to the Internet in 1996 while working for MSN during the launch of Internet Explorer 3 in the UK, he then moved on to work for BNP-Paribas (the fourth biggest investment bank in Europe) and up until September 1999 specialised in internet based technology and the research of growth internet businesses and business models.

Teddie co-founded Neutralize in 1999 and has since established an industry reputation for thought leadership, best practice techniques and highly effective SEO approach with large, dynamic websites for clients like RBS, Argos, Homebase, Telstra International and The Royal Mail.

JobsinSearch.com names Teddie as one of the world's top Search Engine Marketing experts.

Teddie has presented to audiences at:

• Technology for Marketing and Advertising
• Ad:tech
• E-consultancy SEO Roundtables
• Search Engine Strategies London
• Chartered Institute of Marketing: 'Searching for the Future of Marketing'
• South West Tourism
• Digital Networks
• Institute of Directors
• Public Sector Forums (Government webmasters)
• Digital Peninsula Network
• Search Marketing World (Dublin)
• Internet World
• Chinwag PPC Summit
• B2B Marketing Events

As a leading industry specialist, Teddie is regularly invited to feature in and provide comment for publications like New Media Age, Marketing Week, Travolution, Revolution, B2B Marketing Magazine, Search Marketing Standard and Internet Retailing. He has also been featured in The Times and The Independent newspapers.