WeHoliday.co.uk selects Guava as SEO partner

25. October 2011

WeHoliday.co.uk selects Guava as SEO partner


Guava, the integrated digital marketing agency, has been appointed by international flights and holiday provider WeHoliday.co.uk, to deliver ongoing search engine optimisation (SEO) activity, aimed at increasing search rankings and maximising online visibility.

Guava will be working with WeHoliday.co.uk to implement a comprehensive SEO strategy focused on improving the sites architecture, content depth and findability and developing a strategic link-building campaign to increase search engine authority and relevancy.

Owned by travel solutions group P&P Associates, WeHoliday.co.uk offers great deals on holidays, flights, car hire and transfers, in resorts and countries across the world. Due to the highly competitive nature of the online travel market, WeHoliday.co.uk has selected Guava based on its proven track record and experience working with leading OTA’s and travel comparison sites.

Martin Eade, Director of Online, WeHoliday.co.uk, said: “The constantly fluctuating nature of our business requires an experienced and proactive agency able to rapidly convert new deal information and content, into increased traffic and sales.

“We’re excited to be working with Guava to achieve our targets, ensuring that more and more people get to experience the great deals we have on offer.”

Paul Langston, Business Development Manager, Guava added: “Search is still the most popular way in which people research and purchase holidays, flights and hotels, which is why achieving strong visibility online has become increasingly difficult for travel operators.

“WeHoliday is a great business offering fantastic deals and destinations, and together with our team of dedicated travel sector professionals, we’re looking forward to delivering great results for them in the coming months.”

ENDS

For further information, interviews or images please contact:

Steve Green
Midnight Communications
(0) 1273 697170 / 07775 677101
www.midnight.co.uk

About Guava

Guava is a performance focused integrated digital marketing agency with offices in the UK, Demark and Sweden.

With a diverse client base including RBS Insurance, Argos and Accor Hotels, Guava delivers a broad spectrum of services from Search Marketing (SEO & Paid Search), Web Development and Analytics, through to Display Advertising, Facebook Marketing and Social Media.

As part of the NetBooster Group, an independent global digital performance marketing agency, Guava is part of an international group of 530 employees across 11 offices across the globe, providing savvy digital marketing campaigns which deliver the very best results regardless of scale, budget or location.

For more information about the search engine marketing services provided by Guava, please contact Martin Dinham on 0870 063 0707 or email uk@guava.com www.guava.co.uk